Lenovo NVIDIA Booklet
We love the simplicity of our Lenovo NVIDIA booklet! Although it is only has one pop-up spread, this booklet was the perfect format for the two companies to promote their AI systems to innovators in the manufacturing world. The charming pop-up scene offers a sneak peak of the interactive factory on the clients’ website.
Format: Landscape
Client: Lenovo and Nvidia
Size: 132mm x 210mm
The Lenovo NVIDIA booklet arrives in a bright and vibrant envelope with stylish illustrations. Working with the clients’ illustrator, we designed the envelope to stand out when it arrives in the post. We used a simple tab-and-slot mechanism so it can close without needing glue or adhesive tape. The envelope opens up to reveal the small pop-up booklet inside.
The Lenovo NVIDIA booklet is nice and small, with only a single pop-up spread. Working on this single spread, we crafted a pleasant pop-up scene of two layers. The background layer shows a factory’s automated production line, with a conveyor belt and robotic arms. The foreground of the pop-up shows two uniformed employees who are using the clients’ software on a tablet. Also, there is a look-through window and pull tab that reveal hidden sheet within the bottom page. This pull-out sheet contains information and graphics on the software, as well as the clients’ message to innovators in the manufacturing world.
In addition to the creative design and concept development, we organised the printing and assembly of over 1,000 booklets and envelopes in six different languages. To organise the printing process, we collaborated with our trusted friends at Taylor Brothers, a local printers in Bristol whom we work with often. Afterwards, our own team of professional assemblers constructed the pop-up booklets and put them in their envelopes. .
You can find out more about Lenovo and NVIDIA’s edge computing software on their website. If you are interested in making your own pop-up booklet, get in touch or request a quote.
